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The Next Competitive Advantage Isn’t AI

By Louise LambIt's understanding how AI is changing human behavior and how prospects now discover, evaluate and choose your business. AI is doing all three at once, and the earliest place we're seeing it is online search. Artificial intelligence is changing how people...

The Horror of a Hard-Money Audit

By Pam StricklandThis article was originally published in the May 2019 Points of Interest. It has been updated to provide information on the resolution of the audit.I am actually sitting with the DRE auditor as I type this column (she can’t see my screen) and I’m...